Looking for a job? So are a lot of people. That’s why you can’t afford to make a single misstep.
In today’s competitive job market, landing a job takes more than merely responding to a job posting with a clever resume.
Instead, successful candidates are approaching their job searches with the discipline of an end-to-end marketing campaign. And more than that, every job seeker must create a unique point of difference and communicate a value proposition in order to stand out. Armed with a comprehensive personal brand plan, anyone can improve his or her probability of securing a dream advertising job.
But surprisingly, people continue to make avoidable mistakes in executing their job searches. They end up giving away easy points through reckless statements, actions or behaviors.
Here are five job-search missteps that must be avoided at all costs. (more…)